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Myles Ethan Lascity, Ph.D.

Myles Ethan Lascity, Ph.D.

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Assistant Professor of Communication
Adviser to The Griffin, student newspaper
DeSales Center, D2
215.242.7766
Educational Background: 

PhD, Communication, Culture and Media, Drexel University
MA, Visual Culture — Costume Studies, New York University
BA, Communication Studies, Wilkes University

Courses Taught: 
  • Introduction to Communication
  • Interpersonal Communication
  • Journalism I
  • Journalism II
  • Writing for Digital Media
  • Persuasive Methods 
Scholarly Interests: 
  • Fashion Branding
  • Popular Culture
  • Digital Culture and Consumption
Selected Publications: 

Lascity, M.E. (2017) “Brand Tangents: Semiotics and Circulation in Introduction.” Fashion Practice 9.3.

Lascity, M.E. and Roberts, C.D. (2015) “What to Wear to the End of the World: The Function of Fashion in Apocalyptic Narrative.” Film, Fashion & Consumption 4.1. 

Lascity, M.E. (2014) “It’s All Inside: J.C. Penney and ‘Cut ‘n’ Paste’ as Branding Practice.” In Global Fashion Brands: History, Luxury and Style. 

Selected Presentations and Workshops: 

Lascity, M.E. “Fashioning Lifestyle Journalism as IMC: Lessons from Abercrombie & Fitch, Uniqlo and Victoria Beckham.” Mid-Atlantic Popular/American Culture Association Conference, Philadelphia, Pennsylvania. Nov. 9-11, 2017.

Lascity, M.E. “‘A Technicolor Teen Lifestyle’: Positioning Abercrombie & Fitch’s Magalog as Taste Arbiter.” Integrated Marketing Communication and Popular Culture Conference, Wilmington, North Carolina. June 1-3, 2017.

Lascity, M.E. “LFO to 5SOS: Intertextual Brand Reference in ‘Summer Girls’ and ‘She Looks So Perfect.’” Popular Culture Association Conference, San Diego, California. April 12-16, 2017.

Lascity, M.E. “More than ‘Summer Girls’: Music Videos and Abercrombie Style at the Turn of the Millennium.” LIM College’s Fashion: Now & Then: Fashion as Art, New York, New York. October 20-22, 2016.